PDX Real Estate Agent had a wonderful WordPress website using the bootstrap framework. The website was functional however, the existing IDX platform was no longer working for the client. The main objective was to do a website design update to replace the existing IDX platform to one that featured more user-friendly options, and a better lead capture management system.
What is an IDX? It is an Internet Date Exchange that allows for MLS listings to appear on a realtors website. By replacing the existing IDX to the ihomefinder platform, the client was able to have;
- access to a lead capture management system.
- functionality to create custom links to showcase homes in a particular area.
- allowed buyers to create an account to save searches of homes & get emails of new homes.
- Create a place to start a dialogue with the agent as they were in the home search phase.
Once the platform plugin was applied to the website, I completed additional website design updates that made the site more user-friendly. This included the integration of content pages to view the agents Featured listings, options to Search by City or Search by Neighborhood, New Listing Alerts, and list of local Open Houses.